07
Who’s Leading It
Industries we work with
Healthcare TechFinTechB2B Marketing AgenciesSupply Chain & Logistics TechConstruction TechPropTechProfessional ServicesCyberSecurityMaritimeMarTechVCsAccelerators
The UAE is running three tax-compliance clocks at once: VAT, Corporate Tax, and mandatory e-invoicing. Hundreds of thousands of small businesses still invoice on spreadsheets. Site.pro's free, UAE-compliant invoicing and accounting is built precisely for that gap. This is a plan to put it in front of the businesses that need it, at the moment they need it.
| Driver | What is happening | What it forces every business to do |
|---|---|---|
| VAT (5%) | Mandatory above AED 375K turnover | Issue VAT-compliant invoices |
| Corporate Tax (9%) | Live since 2023. 350,000+ businesses registered by Q1 2026 | Keep books, track and file CT |
| E-invoicing (Peppol / PINT AE) | Phased: large firms go live 1 Jan 2027, smaller VAT-registered 1 Jul 2027 | Move to compliant digital invoicing |
| Enforcement | FTA issued over AED 1.2B in penalties in 2026 | Get compliant fast, or pay |
| Layer | Size (estimate) | What it is |
|---|---|---|
| Total taxable businesses | ~350K (registered floor) to ~700K to 900K (all licences) | The full addressable base |
| Winnable with a free, simple, compliant tool | ~250K to 450K | Micro and small firms on spreadsheets or a costly accountant |
| Reachable now with a trigger + valid contact | ~20K to 60K | Newly licensed, newly VAT / CT-registered, or shopping competitors |
Needing compliant invoicing. The core, always-on audience. Largest pool, driven by VAT and Corporate Tax pressure.
No system yet, buying from day one. Warmest cohort in the entire market because they have not chosen an incumbent.
Need invoicing on every order, and often a site to go with it. High-frequency invoicing use case, natural fit for Site.pro.
Signal-timed email sequences to businesses showing a live trigger, plus competitor-follower audiences already shopping for accounting tools. We handle data, copy, sending infrastructure, and reporting. Highest volume, lowest cost per contact.
The UAE's default business channel. Validated mobile numbers, WhatsApp-active, reached with a short personalised, signal-based message. Lower volume, far higher engagement. Best for warm signals and fast replies.
Dedicated LinkedIn sender accounts (avatars) that connect and message founders, owners and decision-makers directly. Personalised, signal-based, and warmed. Best for reaching new company formations and e-commerce founders who live on LinkedIn.
€150 per account setup · €600 per account / month for touchpoints (connections, messages, follow-ups). Scale by adding accounts.
Human callers working the hottest accounts. Performance-based. You pay for outcomes, not dials.
Prefer to pay only for outcomes? A flat fee per confirmed demo booked, across any channel.
| Package | Price / month | Contacts | Cost per contact |
|---|---|---|---|
| Starter | €2,000 | 20,000 | €0.10 |
| Growth | €5,000 | 100,000 | €0.05 |
| Scale | €10,000 | 300,000 | €0.033 |
| Package | Price / month | Sends | Cost per send |
|---|---|---|---|
| Starter | €2,500 | 6,000 | €0.42 |
| Growth | €5,000 | 12,000 | €0.42 |
| Scale | €10,000 | 30,000 | €0.33 |
| Component | Price | What it covers |
|---|---|---|
| Account setup | €150 per account | One-time. Build the profile, warm it, wire the tooling. |
| Monthly touchpoints | €600 per account / month | Connection requests, personalised messages, follow-up sequences. Signal-based targeting. |
Performance-based, pay per meeting. Human callers on the highest-intent accounts: new formations, competitor switchers, VAT-registered. Priced per qualified meeting booked; scoped to your target volume.
€200 per demo. You pay only for confirmed demos booked. Zero risk, fully aligned. Available standalone or on top of any package.
| If you want | Start with |
|---|---|
| Maximum reach, lowest unit cost | Email + Signals, Growth or Scale |
| Highest engagement, fast replies | Phone + WhatsApp, Starter or Growth |
| Reach founders and decision-makers | LinkedIn, 3 to 5 accounts (€450 to €750 setup + €1,800 to €3,000 / month) |
| To pay only for outcomes | Cold Calling (per meeting) or Pay-Per-Demo (€200 per demo) |
| The full engine | Email Scale + WhatsApp Growth + LinkedIn (3 accounts) + Pay-Per-Demo |
